Who We Are – BSMG | Brokers' Service Marketing Group

We are a BGA | Brokerage General Agency

“BSMG goes above and beyond to support advisors and their clients.”

We deliver solutions that exceed expectations to create success for our advisors.

We do the good and the right thing.

We protect the future of families and businesses.

We empower advisors and institutions to achieve transformational results for their clients.

We put the client first and
your success is our priority

Dedicated to building a world-class life insurance brokerage firm for advisors and institutions, David B. Lea, Jr. launched Brokers’ Service Marketing Group in 1972. For over 50 years, we have delivered uncompromising support and service to top producers in Life, Annuity, and Long Term Care Insurance.

Today, the company maintains a long-standing and well-earned reputation for excellence in providing exceptional guidance to financial service professionals and financial institutions. Our team of top industry professionals put your clients in the best viable position every time – ultimately, making your business more profitable.

Integrity

We will do the “good and right thing”, with a focus on honesty and fairness in complete harmony with what one thinks, says, and does.

Passion

As part of a normal work routine, we will demonstrate consistent enthusiasm and excitement towards our daily work responsibilities with a focus on excellence.

Accountability

We will consistently demonstrate our willingness to accept responsibility and account for our actions.

Adaptagility

We will successfully incorporate adaptability and agility in our work process. We will exhibit flexibility and versatility in our approach to problem solving and strive to continuously look for ways to quickly, confidently, and frequently switch gears to exceed expectations of clients and co-workers.

Excellence

We are focused on providing superior service to our clients, our customers, our brokers. We are committed to doing our best at all times and provide great service that consistently exceeds our clients’ expectations.

Community Involvement

At BSMG, we strive to strengthen the communities in which we do business and to improve the quality of life for our neighbors. Each year, BSMG holds a Charity Invitational Golf Tournament at the Rhode Island Country Club. Recognized by Broker World Magazine as a premier producer engagement event, the tournament has raised over $1M for local charities. We also work with community non-profits to pack meals for those in need.

The focus at Amos House is on transitioning individuals from homeless to housed, unemployed to employed, and from poverty to financial stability.

Day One’s mission is to reduce the prevalence of sexual abuse and violence, and to support and advocate for those affected by it, leading the effort to provide real solutions for victims and those at risk.

The Outreach Program packages meals for those in the Providence area who are hungry. They also work with EndHungerNE.org, to package meals for international refugees, such as those from Ukraine.